Agency › Digital Marketing
Digital Marketing for Kenyan SMEs
I help Kenyan businesses generate more leads and sales through paid and organic channels. One person doing the work, no account managers, no lock-in contracts.
From KES 40,000/month — Management fees are separate from your advertising budget.
Who this is for
- Kenyan SMEs with a product or service that already sells, who want more of it
- Businesses spending on ads without knowing what they get back
- Owners tired of paying a retainer and receiving screenshots instead of results
- Brands ready to commit at least three months — nothing meaningful happens in four weeks
Best suited to businesses that value steady growth over the lowest price. Results vary, so I don’t promise fixed rankings or lead numbers.
What's included
- Channel strategy — Which platforms deserve your budget, and which ones do not. Usually fewer than you expect.
- Campaign management — Setup, audience research, creative direction and weekly optimization across the platforms we agree on.
- Conversion tracking — Proper measurement of calls, forms and WhatsApp enquiries, so results are countable rather than assumed.
- Reporting you can read — Weekly updates on WhatsApp and a monthly report in plain language, plus 24/7 client portal access.
- Direct access — You message me, not a team inbox.
How it works
- Discovery Call — Free 30-minute call to understand your brand, goals and budget.
- Custom Proposal — I send a tailored proposal within 24 hours — services, pricing and timeline.
- Agreement & Deposit — We agree on terms. 50% deposit paid via M-Pesa to kick things off.
- We Launch — Campaigns go live. You get access to your client portal for real-time updates.
- Report & Grow — Weekly updates and monthly reports. We optimize, scale and keep growing.
Case study: Convey Communications
Low organic reach and stagnant lead flow across digital channels.
10x increase in qualified leads and 300%+ engagement growth across Instagram and TikTok in 6 months.
Frequently asked questions
Do you require long-term contracts?
No lock-in contracts. I work on monthly retainers with 30-day notice to end services. I believe in earning your business every month.
Do I provide the ad budget separately?
Yes. My fee covers management only. Ad spend goes directly to Meta, Google or TikTok. This keeps everything transparent.
What makes you different from an agency?
Direct access to the person doing the work — not an account manager passing messages. Faster decisions, personal attention, better results.
How quickly can we get started?
After the discovery call and proposal acceptance — we can launch within 3-5 business days.
Which channel should a Kenyan SME start with?
It depends on whether people already search for what you sell. If they do, Google usually comes first. If they do not know your product exists yet, Meta or TikTok earns attention more cheaply. I'll tell you which on the call rather than selling you both.
How long before I see results?
Paid ads give us early signs of what’s working, while SEO takes longer. After reviewing your business and goals, I’ll walk you through what to expect and when.
Further reading
- The Real Reason Most Kenyan SMEs Fail at Marketing (It's Not the Budget) — I've heard 'we just need a bigger budget' from businesses with every other problem except budget. Here's what's usually actually going on.
- How to Choose a Digital Marketing Agency in Nairobi (2026 Checklist) — Most agency pitches sound identical. Here's what actually separates a good one from a bad one before you sign anything.
- What a Digital Marketing Audit Actually Finds — Before you spend another shilling on ads or SEO, an audit tells you exactly what's broken and what to fix first.